5 year old girl: "Mom, which movie did we pick?"
Mother: "Ella Enchanted."
5 year old girl: "Oh, yeah! Ella in Chap Stick."

And honestly, I'm intrigued. It would be the story of a slightly dehydrated Ella, and her quest to find a lip balm that lasts and is non-greasy. I bet that little girl was disappointed when the movie didn't contain a single tube o' moisturizer.